some here said that the only way morrison will revive evisu is by introducing some strategic colabs, well:
Common Projects x Evisu Trainers | Kitmeout
he's on a mission
some here said that the only way morrison will revive evisu is by introducing some strategic colabs, well:
Common Projects x Evisu Trainers | Kitmeout
he's on a mission
Not a new concept for Evisu given their relationship with Puma in the past, but certainly if the brand wishes to widen its appeal and find new untapped markets collabs are the way to go about it.
What I am and who I want to be
evisu did a colab with Fake London as well a 6-7 years ago. mainly cashmere tops. no jeans if i remember it right.
the fake colab was probably driven by the fact that both brands are under fm in the uk. now fake london are ressurecting this year it will be interesting to see if there's another colab on the horizon.
i have to agree that colab's will be the best way for sm to help repair evisu's credibility status.
which brand would you like to see evisu colab with? what about pdc or earnest sewn![]()
...or one of the Scandinavian? How about Acne?